Purina ONE True Instinct Grain Free With Real Ocean Whitefish vs Purina Pro Plan LiveClear Adult 7+ Prime Plus Chicken & Rice Formula Allergen Reducing
Order follows the Universal Score — the same deterministic engine, the same rules, for every product. Brands can't pay for placement.
The scores
Bowlmark scores are independent opinions based on published label information and cited references. They are educational, not veterinary advice, and no substitute for your vet — especially for medical conditions or prescription diets.
Pillar by pillar
Weighted pillar contributions from each product's stored score — nutritional adequacy, ingredient quality, additives & processing, transparency.
| Metric | Purina ONE | Purina Pro Plan |
|---|---|---|
| Nutritional adequacy | 35 | 35 |
| Ingredient quality | 29 | 17 |
| Additives & processing | 17 | 17 |
| Transparency | 6 | 9 |
Guaranteed analysis
As printed on each label; dry-matter protein removes the moisture so wet and dry read on the same basis.
| Metric | Purina ONE | Purina Pro Plan |
|---|---|---|
| Protein | 35% | 38% |
| Fat | 14% | 17% |
| Fiber | 2% | 2.5% |
| Moisture | 12% | 12% |
| Protein (dry-matter) | 39.8% | 43.2% |
First five ingredients
Purina ONE
- Ocean whitefish
- chicken meal
- pea starch
- cassava root flour
- soy protein isolate
Purina Pro Plan
- Chicken
- poultry by-product meal
- corn protein meal
- rice
- cassava root flour
Flags on the label
Purina ONE
- Synthetic vitamin K3 — questioned safety margin vs natural K sources
Purina Pro Plan
- Unnamed animal ingredient ("poultry by-product")
- Synthetic vitamin K3 — questioned safety margin vs natural K sources
Cite this page
Bowlmark. "Purina ONE True Instinct Grain Free With Real Ocean Whitefish vs Purina Pro Plan LiveClear Adult 7+ Prime Plus Chicken & Rice Formula Allergen Reducing." https://www.bowlmark.com/compare/purina-one-true-instinct-grain-free-with-real-ocean-whitefish-vs-purina-pro-plan-liveclear-adult-7-prime-plus-chicken-and-rice-formula-allergen-reducing
- Engine
- Methodology engine v1.1.0 · config 13c99e2f
- Verified
- Last verified September 5, 2026
The engine and config above are the ones stamped on this page's score — the exact pair that produced the number shown.